Mailgrid is an upcoming tool that makes it easy to design and export code for HTML emails.

Mailgrid is an upcoming tool that makes it easy to design and export code for HTML emails.

Mailgrid_sketch
Mailgrid_color

I created a custom geometric sans-serif logotype and paired it with a flexible mark that can be extended across multiple channels. The symbol comes from the idea of incorporating a mail icon and subtly referencing the first letter of the brand name.
The simple mark makes brand's consistency possible and can be used even in the most limiting situations.

I created a custom geometric sans-serif logotype and paired it with a flexible mark that can be extended across multiple channels. The symbol comes from the idea of incorporating a mail icon and subtly referencing the first letter of the brand name. The simple mark makes brand's consistency possible and can be used even in the most limiting situations.

We created a custom geometric logotype and paired it with a flexible mark that can be extended across multiple channels. The symbol comes from the idea of incorporating a mail icon and also subtly referencing the first letter of the brand name. The simple mark makes brand's consistency possible and can be used even in the most limiting situations.

Mailgrid_kerning_spacing

Before drawing each glyph, the balance between the negative space and positive space was taken into account.
T
he space between each letter is adjusted optically, the amount of negative space in the counter of each letterform is balanced across all the wordmark.

Before drawing each glyph, the balance between the negative space and positive space was taken into account.
T
he space between each letter looks equal and the amount of negative space in the counter of each letterform is balanced across all the wordmark.

Before drawing each glyph, the balance between the negative space and positive space was taken into account. The space between each letter looks equal and the amount of negative space in the counter of each letterform is balanced across all the wordmark.

Before drawing each glyph, the balance between the negative space and positive space was taken into account.
T
he space between each letter looks equal and the amount of negative space in the counter of each letterform is balanced across all the wordmark.

Mailgrid_spacing_2
Mailgrid_l

You may also like

VoiceflowProject type

GretelProject type

KendiesProject type

MudddyProject type

DiemingProject type

FratteliProject type

CasperProject type

KaymanaProject type

MailbeeCustom Logotype

The CitizensProject type

TrelloSelf-initiated

Meli MeloProject type

QuimadeProject type

BACKDROPProject type

Muffins RoomProject type

Thomas KesslerProject type

PinjourProject type

StandardsProject type

TailwiseProject type

DribbbleSelf-Initiated

SwippProject type

Häagen-DazsProject type

Rise RecordsProject type

PortemanteauProject type

BartendersProject type

BeaugalProject type

MountupProject type

VimeoProject type

TastemadeProject type

PathProject type

MeetupProject type

MightyProject type

© Lance 2020 All rights reserved.